Role of Big Data in The Healthcare Industry


We are living in the world of data, where data drives us, individuals, our works, our companies, and everything else. We simply cannot avoid the march of data and the influence that data has in each and every sphere of our lives. These data are really insightful and can be used in numerous ways, to benefit many different things.


Big data is a term referred to huge chunks of data that are incalculably large and too complex to deal with by traditional data processing systems. However, such large volumes of data can now be reigned in for numerous purposes, and are, therefore, used in most of the present industries, including the healthcare industry.


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The global big data market was valued at $14.7 billion back in 2018, was projected to grow at a CAGR of nearly 20%, and is deemed to reach over $42 bn by 2024. Such a rise in the big data market owes much to the surge in the adoption of EHR and PM software, and more.


Big Data technology is one of the future-proof technologies that are largely influencing all of the major industries of today, which includes the healthcare industry. Big data helps today's businesses in more than one way. Whether it is for predictive analysis or statistics, user behavior analytics, or any other advanced analytics methods, big data is largely used by brands and businesses of today, businesses that are both technical and non-technical in nature. The application of big data in healthcare is not only helping the patients today but also the practices and the providers.


How is Big Data Being Relevant in Healthcare?


Big data, as we have mentioned, refers to data in large, rather complicatedly large volumes, which are often too complex to deal with. However, these data are always relevant to a particular and can be more than useful for anyone, business or individual working in that particular sector. Thus, big data can also be as relevant as it sounds, even in the healthcare industry.


The big data, as is collected, stored, analyzed, shared, searched, transferred, visualized, queried, and updated, is really proving to be useful in the healthcare industry. Big data is helping the healthcare industry in numerous ways today. Now, if you are curious about the ways in which big data is proving to be useful for the healthcare industry, then here we bring you a set of benefits of big data in healthcare that you must know. So, let's delve into some of the examples of big data in healthcare and how it is proving to be beneficial for the healthcare practices:


Updating Medical Records and keeping them secure


EHR and PM software that brings the patients their healthcare records and medical history is a prominent addition to the healthcare system that is always in want of the big data. More than 59% of the patients have responded with a big "Yes" when asked whether they used the patient portal to check their own personal data. Moreover, around 78% of the patients want to use secure online systems or portals to access their personal data. The PHI must be kept secure, which is why GrowPractice provides multi-layered security, data encryption, and HIPAA compliance, to help the patients get all the medical records they need while keeping them secure.


Bettering Patient Treatments


Patient treatment and the bettering of the quality of healthcare is the ultimate motto of the healthcare industry, and the same thing resonates with the practices as well. These treatments of the patients can be further improved with big data in the game. The emergence of big data analytics in healthcare is proving to be a boon for healthcare practices and other healthcare units. Big Data is improving the treatment system today, making it more meticulous in all aspects.


Helping Make Informed Decisions


Decision-making is a crucial thing to do in the healthcare industry. This is because it is upon this decision-making that the patients, their illnesses, and sometimes their lives depend. The clinical decision support, powered by big data, can actually improve the quality of informed decisions while making it faster too.


Predicting Illnesses


Illnesses are of many different kinds, while some are mild, the others are critical to deal with and also might be life-threatening, if not diagnosed and treated right from the beginning. To mitigate the treatment woes of the patient's illness, big data is extending all its efforts. The predictive analysis technique of using big data is rapidly changing the healthcare industry and how it treats patients.


Improving Recovery


The patients' recovery from illnesses has become easier than ever, especially with the birth of big data. This is because the big data-led tools and software are helping the providers diagnose patients' illnesses efficiently and then allocate a specialized doctor or a group of physicians to treat the same effectively.


Monitoring Patient Experience and Improving it


The patient experience and all the big and small things related to it matter much for the practices. This is because it is the patient experience that brings the practices their revenues. Patient behavior, surveys, online reviews and more helps the practices improve the patient experience. Even here, the use of big data in healthcare and how it is benefiting the practice is prominent by letting them improve the overall patient experience.


Enhancing the Management of the Data


The healthcare practices and other units have a huge responsibility of storing huge sets of data managing them and using them for future references. This management of data is not easy, which is why it needs to be backed up by the big data processors that are secure. The management of the healthcare data includes patient-sensitive information that needs to be preserved well out of the reach of others. This is also where the application of big data in healthcare is prominent.


Bettering Patient Communications


The patients' history speaks a lot about their overall well-being. Here's also where the application of big data analytics in healthcare can be discovered. This is because it is big data in healthcare, which helps in consolidating the patients' data and making way for prompt and accurate communication for the doctors/providers with their patients.


Choose GrowPractice Solutions and Enjoy the Benefits of Big Data in Healthcare at your Practice!


GrowPractice is one of the most trusted medical office solution providers that bring cutting-edge software and solutions to manage the patients and the practices, thereby helping the practice grow. With its wide range of patient and practice management software and systems that are empowered by big data, one can achieve growth while the rest is quite assured!


Fueled by the latest technological advancements like big data, GrowPractice brings the best of solutions that the practices want today. Here are some major benefits of choosing GrowPractice, which brings big data analytics in healthcare effectively into use for the healthcare practices of today:


GrowPractice brings digital solutions


The world has duly embraced digital solutions, and recent reports say that 59% of the patients belonging to the Gen Y group, might switch providers for want of better online access, and this is why GrowPractice brings to the patients the ultimate digital experience that the practice will now be able to offer!


It engages the patients well


Patient engagement plays an important role to ensure the growth of the practice. GrowPractice is well aware of the crucial part that patient engagement plays for the patients, as well as practices, which is why it brings numerous solutions like the two-way texting method, via which the patients can themselves speak to their providers. GrowPractice also offers a complete patient workflow, with which the practices can streamline the patient workflow woes.


It helps retain both patients and staff


GrowPractice offers digital solutions for all patient requirements. Around 64% of the patients were last estimated to be booking appointments online, which is one of the primary additions that GrowPractice will bring to the practice. Along with fast and convenient, 24x7 patient appointment schedulers, GrowPractice also helps practices book appointments during erratic hours, follow up smoothly, boost the practice collections, and reduce the overall time taken by the practice staff.


To date, GrowPractice has managed to increase new patients and appointments by 8% and boosted repeat patients and patient retention by 48%. Furthermore, GrowPractice has also helped reduce phone calls by 70%, reduce the waste of staff time by 75% on phone, and has saved over 500 hours annually per provider.


GrowPractice extends secure practices


Security is fundamental in the healthcare industry, and GrowPractice, along with bringing big data and healthcare in a line, ensures that the PHI remains guarded by multi-tier security, data encryption, and HIPAA compliance.


Some other benefits of GrowPractice are:


• It improves practice collections


• It introduces hassle-free integration


• GrowPractice provides prompt online patient check-ins and intakes


• It encourages paperless facilities


• It dramatically helps reduce no-shows


GrowPractice is certainly the solution that you are looking for if you are planning to revamp your medical practice and the application of big data in healthcare because GrowPractice's solutions use big data analytics in healthcare also among all the other technologies and make things favorable!

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